BRANDING
Nord Coffee Roastery is a brand emerging along with the third wave of coffee. To make the brand stand out in the crowd, the studio got inspired by the Nordic style suggested by the brand name. To start with, the logo was designed to be flat and minimalistic. The packaging was made with simple geometrical elements: circle, line, and dot. The concentric circles present the most well-known symbol of the Nordic area: the polar lights.
